February Feels: Marketing as a Love Language

A couple of years ago, I read an article that said you shouldn’t use the word ‘love’ in a professional email. As in, “I would love to...

Website Types: The Versatility of Core Page Websites

Did you know 80% of your web traffic views only 20% of your website? Enter Core Page sites, our favorite and most versatile type of website.

Website Types: Landing Page or Splash Page?

Landing pages and splash pages are the two website types clients confuse the most. Though they do have similarities, the intent is quite...

Identifying the Type of Website Your Business Needs

If you have a business, a product, or a cause you are promoting, a website is a marketing requisite. Not all websites are created equal,...

Business as (un)Usual: Celebrating One Year of Business During a Pandemic

On April 1, I celebrate the first anniversary of my business, Current. Yes - I launched on April Fool’s Day and no that isn’t a joke....

Autism is Trending

The rules say professional platforms should not be used for personal dialogue. I might be a bit of rule breaker. More importantly, the...

Keep it simple, sweetie.

Do you ever notice how people tend to overcomplicate things? In marketing there is this misnomer that the more objectives you identify in...

Big ideas to put your brand in motion.